Using SMS for membership renewal campaigns

Increase membership with SMS reminders If you’re a Membership Manager, in any sector, you have the same goals – to recruit, retain and grow your membership. When it comes to membership marketing; you’re probably always looking for different ways to reach out to new people, remind members to renew as well as developing the relationships you have with your current members.Have you thought about using SMS? Using SMS within the customer cycle of your membership marketing strategy 1. Recruit In membership, as with any business, it is important to recruit new customers in order to grow and develop as a company. Contact prospective customers with a low-cost SMS campaign, with a 98% open rate it’s the perfect platform to make sure your message gets read. 2. Retain Once your members are on board you need to keep them up to date with exciting content to remind them why they signed up and to ensure they stick with you. An SMS campaign is not only cost-effective but it’s immediate too.
http://www.smartinsights.com/mobile-marketing/sms-marketing/sms-membership-renewals/

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