Ten reasons to use SMS in your marketing

10 reasons you can’t afford to ignore SMS marketing. As marketers, we’re constantly thinking up creative ways to get our message out to existing and potential customers; whilst also ensuring we get good results from our efforts. One of the basic practical rules in marketing is to think like your audience, to keep up-to-date with their buying habits and where they are looking. Whatever your product or service is, it’s important to ensure its visible wherever your customers go, with a ratio now of four mobile devices to every computer, it’s clear where our customers are. Mobile marketing is no longer something you can afford to put on the to-do-list for the future; you need to make sure you’re on a mobile device, now. With smartphone users increasing daily, forward-thinking businesses are looking for ways to make their business mobile-friendly. SMS is a tried, tested and has been around for over 20 years – using it to communicate with customers will ensure your business keep
http://www.smartinsights.com/mobile-marketing/sms-marketing/holly-ten-reasons-use-sms-marketing/

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